Privacy Policy

01 Scope & Data Controller

This Privacy Policy applies to all personal data collected, processed, and stored by 54plus in connection with the operation of the 54plus online gaming platform accessible at 54plus.cam, including all associated gaming interfaces, account management portals, promotional communications, and customer support interactions.

For the purposes of the Philippine Data Privacy Act of 2012 (R.A. 10173) and applicable regulations issued by the National Privacy Commission, 54plus is the personal information controller ("Controller") in respect of the personal data described in this Policy.

02 Personal Data We Collect

54plus collects personal data through several channels: directly from you when you register an Account, deposit funds, or contact support; automatically through your use of the Platform; and from third-party identity verification services where required for KYC compliance. The categories of data we collect are set out below.

We do not collect sensitive personal information as defined under R.A. 10173 — such as health data, biometric data beyond document photographs, or political affiliations — except where strictly required by applicable regulatory authority.

03 How We Use Your Personal Data

54plus processes your personal data for the following purposes:

3.1 Platform Services

• Creating, verifying, and managing your 54plus Account;
• Processing deposits and withdrawals in Philippine Peso via GCash, PayMaya, and banking channels;
• Providing access to games, promotions, and personalised content;
• Communicating account-related notices, security alerts, and service updates;
• Resolving support inquiries and disputes.

3.2 Regulatory Compliance

• Complying with PAGCOR licensing requirements, including player identity verification and record-keeping;
• Meeting obligations under Philippine anti-money laundering laws (R.A. 9160 as amended);
• Responding to lawful requests from PAGCOR, law enforcement agencies, and courts;
• Enforcing the 21+ age restriction and self-exclusion requirements.

3.3 Platform Safety & Fraud Prevention

• Detecting, investigating, and preventing fraudulent activity, bonus abuse, and money laundering;
• Monitoring for prohibited conduct as defined in the 54plus Terms & Conditions;
• Maintaining and improving Platform security infrastructure.

3.4 Marketing Communications

Where you have provided consent, 54plus may send you promotional communications regarding new games, bonuses, and special offers available on the Platform. You may withdraw this consent at any time by contacting our support team. Withdrawal of marketing consent does not affect the lawfulness of processing conducted prior to withdrawal.

04 Legal Bases for Processing

54plus processes personal data only where a valid legal basis exists under the Data Privacy Act of 2012. The primary legal bases applicable to our processing activities are:

1. Contractual Necessity: Processing is necessary to perform the contract between you and 54plus — specifically, to operate your Account and provide gaming services;
2. Legal Obligation: Processing is required for compliance with PAGCOR directives, the Anti-Money Laundering Act, and other applicable Philippine law;
3. Legitimate Interests: Processing is necessary for the legitimate interests of 54plus in operating a secure, fraud-resistant gaming platform, where such interests are not overridden by your privacy rights;
4. Consent: Where processing is based on your consent — principally for marketing communications — you may withdraw that consent at any time without affecting prior processing.

05 Sharing & Disclosure of Your Data

54plus does not sell, rent, or trade your personal data to third parties for commercial purposes. We may share your personal data with the following categories of recipients, strictly to the extent necessary for the purposes described in this Policy:

5.1 Regulated Disclosures

• PAGCOR: As our licensing authority, PAGCOR may request player data for regulatory oversight and compliance audits;
• Philippine Anti-Money Laundering Council (AMLC): We are required by law to report suspicious transactions to AMLC;
• Law Enforcement & Courts: We disclose data when compelled by a lawful court order, subpoena, or government directive.

5.2 Service Providers

54plus engages third-party service providers to assist in platform operations, including payment processors (GCash, PayMaya, and banking partners), identity verification services, fraud detection providers, and cloud infrastructure providers. All service providers are bound by contractual data processing agreements that prohibit them from using player data for any purpose other than providing the contracted service to 54plus.

5.3 Game Providers

Certain game session data — including game round outcomes and wager amounts — may be shared with game software providers (such as JDB, CQ9, PG Soft, and Jili) solely for the purpose of game technical operation, RTP verification, and dispute resolution. These providers do not receive personally identifiable information beyond what is technically necessary.

06 Cookies & Tracking Technologies

54plus uses cookies and similar tracking technologies to operate and improve the Platform. Cookies are small text files placed on your device when you access 54plus.cam. They allow us to recognise returning players, maintain session security, and analyse Platform usage.

6.1 Types of Cookies Used

• Essential Cookies: Required for Platform functionality, including maintaining your logged-in session and processing transactions. These cannot be disabled without impairing Platform use;
• Analytics Cookies: Used to understand how Players navigate the Platform, which sections are most visited, and where technical issues arise. This data is aggregated and not linked to individual identities;
• Security Cookies: Used to detect and prevent fraudulent activity, unusual login patterns, and bot traffic;
• Preference Cookies: Store your language preferences, display settings, and other optional personalisation choices.

You may configure your browser to refuse cookies, but doing so may affect Platform functionality, including your ability to log in to your 54plus Account. 54plus does not use third-party advertising cookies or behavioural tracking cookies for cross-site advertising.

07 Data Retention

54plus retains personal data for as long as is necessary for the purposes for which it was collected, subject to the following minimum retention requirements:

1. Account and Transaction Records: A minimum of five (5) years from the date of the last transaction, as required by PAGCOR regulations and Philippine AML legislation;
2. KYC Documents: Retained for the duration of the account and for a minimum of five (5) years following account closure;
3. Gaming Session Logs: Retained for a minimum of twelve (12) months for dispute resolution purposes, and up to five (5) years for regulatory audit purposes;
4. Support Communications: Retained for three (3) years from the date of the communication;
5. Marketing Consent Records: Retained for the duration of the marketing relationship and for two (2) years following withdrawal of consent.

Upon expiry of the applicable retention period, personal data is securely deleted or anonymised in accordance with our internal data disposal procedures. Players may request early deletion of certain categories of data, subject to the retention requirements imposed by applicable law and regulation.

08 Data Security

54plus implements technical and organisational security measures commensurate with the sensitivity of the personal data we process. These measures include, without limitation:

• Secure Sockets Layer (SSL) / Transport Layer Security (TLS) encryption for all data transmissions between Players and the 54plus Platform;
• Encrypted storage of passwords and sensitive financial data — passwords are hashed and salted and are not stored in plain text;
• Access controls limiting employee access to personal data on a strict need-to-know basis;
• Regular security assessments and penetration testing of Platform infrastructure;
• Segregation of player funds from operational accounts, limiting the exposure of financial data to operational systems;
• Session token expiry and automatic logout to protect accounts on shared or unattended devices.

Notwithstanding our security measures, no internet-based platform can guarantee absolute security. In the event of a personal data breach that is likely to result in risk to your rights and freedoms, 54plus will notify affected Players and the National Privacy Commission (NPC) in accordance with our obligations under R.A. 10173.

09 Your Data Subject Rights

Under the Philippine Data Privacy Act of 2012, you have the following rights in relation to your personal data held by 54plus. To exercise any of these rights, contact our Data Protection Officer using the details in Section 13.

1. Right to Be Informed: The right to be notified of the nature, purpose, and extent of the processing of your personal data;
2. Right of Access: The right to obtain confirmation of whether 54plus holds personal data about you, and to receive a copy of that data;
3. Right to Rectification: The right to request correction of inaccurate, incomplete, or outdated personal data without unreasonable delay;
4. Right to Erasure ("Right to be Forgotten"): The right to request deletion of your personal data where retention is no longer necessary or lawful, subject to overriding legal obligations;
5. Right to Restriction: The right to request that 54plus restrict the processing of your personal data in certain circumstances;
6. Right to Data Portability: The right to receive a copy of the personal data you have provided to 54plus in a structured, commonly used, and machine-readable format;
7. Right to Object: The right to object to processing of your personal data for direct marketing purposes at any time;
8. Right to Lodge a Complaint: The right to lodge a complaint with the National Privacy Commission (NPC) if you believe your data rights have been violated.

We aim to respond to all data subject rights requests within thirty (30) calendar days of receipt. Requests may be subject to identity verification before they are processed.

10 Children's Privacy

The 54plus Platform is strictly intended for individuals who are at least twenty-one (21) years of age, as mandated by PAGCOR. 54plus does not knowingly collect personal data from individuals under 21 years of age. If we become aware that personal data has been submitted by or on behalf of an individual under the age of 21, we will immediately close the associated Account and securely delete the data collected, subject to any applicable legal retention obligations.

Parents or guardians who believe their child has registered for a 54plus Account should contact our support team immediately at the email address in Section 13.

11 Cross-Border Data Transfers

Certain service providers engaged by 54plus — including cloud infrastructure providers and game software developers — may be located outside the Philippines. Where personal data is transferred to a third country, 54plus ensures that adequate safeguards are in place, including contractual data processing agreements that impose data protection standards equivalent to those required under Philippine law.

54plus does not transfer KYC identity documents or sensitive financial data to third-country recipients except where strictly required for regulatory compliance or PAGCOR-mandated verification, and only to verified, regulated entities.

12 Changes to This Privacy Policy

54plus reserves the right to update or amend this Privacy Policy at any time to reflect changes in our data practices, applicable law, or regulatory requirements. When material changes are made, we will notify registered Players by email to their registered address or by a prominent notice on the Platform prior to the changes taking effect.

The "Last Updated" date at the top of this Policy indicates the most recent revision. We encourage Players to review this Policy periodically. Your continued use of the 54plus Platform following notice of changes constitutes your acknowledgment of the updated Policy.

13 Contact & Data Protection Officer

If you have any questions, concerns, or requests relating to this Privacy Policy or the processing of your personal data by 54plus, please contact our Data Protection Officer (DPO):

Data Protection Officer, 54plus
Email: [email protected]

Please include the subject line "Data Privacy Request" and your registered Account email address in all correspondence. We aim to acknowledge all privacy-related inquiries within five (5) business days.